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This Will Only Take a Second.

The brain naturally works faster than you think, almost literally. Research has shown that it takes time as little as 13 milliseconds for your brain to process an image. This means your brain will work faster to understand the concepts in a visual input such as colors, shapes, and familiar objects. All of this happens before you can come up with an opinion about it and at amazing speeds such as this, it’s really difficult to dismiss that first impressions are something crucial. Another research shows it took 1/10 tenths of a second to make your mind up about someone. That’s how important first impressions are. People spend their days worrying about how they look, all this for good cause. Looking good doesn’t only feel good, but it’s beneficial. A good first impression lasts throughout...

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How to Integrate Online Payment into Your Website

Online payment is getting more and more popular nowadays, especially for businesses aiming to grow their sales online, or just simply want to reduce their paperwork on order, registration, or payment.

Online payment can be used by almost any business, ranging from e-commerce websites to course organizers wanting to get attendees pay for the course fee online, or even charity organizations to get donations online.

There are different payment gateways to setup an online payment with. Some popular gateways for online payments are Paypal, WorldPay, Google Checkout, e-Nets (Singapore only), or direct VISA / MasterCard payment.

(Note: Payment gateway is an online service provider which faciliates payment authorization)

Each payment gateway has its own pros and cons, as well as varying...

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Step-by-Step Guide to Promote Your Website With Google AdWords

Completing your website development is only the first milestone to advocate your business online. The bigger challenge is how to drive traffic into your website and generate more enquiries / sales for your business. There are various ways to drive traffic to your website, such as online advertising, SEO, social media marketing, e-newsletter, and many more. In this article, we would like to give you an introduction about online advertising, and how you can set up one for your website.

Just like newspaper ads, you can set up an advertisement about your business / product / services online. Online advertisement can be placed anywhere including search engines (e.g. Google, Bing, or Yahoo), social media (e.g. Youtube, Facebook, or LinkedIn), forums (e.g. hardwarezone), or any other...

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How to Calculate The Cost of Getting Your Business Online

What does it mean for a business to go online?

Perhaps the first thing people think of when planning to go online is the look and feel of the website. However getting a business online is more than just designing the website. The website is only a small portion of the whole process.

Here are five important things you will need to consider when estimating the actual cost of getting your business online:

1. Domain Name

Domain name is actually the first thing you should worry about, as the domain name represents your company’s online identity. Some businesses use their own company name for the domain name such as closelycoded.com or facebook.com, while some others use the name of their business field or some common terms used in their businesses, such as webdesign.com or...

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7 Marketing Tips to Promote Your Website

So you have just launched a new website for your business. Now you are looking for ways to let more people know about your website. You want visitors to browse your website, and hopefully it can produce some quality sales leads. But in the first place, how do you get people to visit your website?

Below are 7 marketing tips to help you get started with promoting your website:

Tip 1: Include your website address in your email signature and business cards

Putting a website address in your contact information is one of the simplest ways to let people know about your website.

Tip 2: Advertise with online ads

For starters, you can try advertising your business via Google Ads. There are two ways of pricing in Google Ads: cost-per-click (CPC) and cost-per-impression (CPM). CPC pricing...

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Have You Thought About Cross-Browser Compatibility?

How is your website rendered to users with different browsers and devices? Is it displaying correctly to visitors who use Chrome and Firefox? Is it working properly for Internet Explorer users?

A Little On Cross-Browser Compatibility

A website can be called cross-browser compatible when it manages to function as intended when viewed using latest major web browsers.

A browser is an application for retrieving, presenting, and traversing information on the web. The major web browsers are Chrome, Firefox, Safari, Opera, and Internet Explorer. Each of them has different rendering methods, which causes your website to be shown slightly differently to visitors using different browsers.

Cross-browser compatibility testing is one of the necessary steps in professional web development. It...

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Does Your Website Have A Human Face?

As social creatures, images of people’s faces can draw our attention faster than that of any other objects. When presented with photographs of people, we are compelled to look for their faces, gauge attractiveness, and observe what they are doing. Faces are the gateway to human emotions.

From marketing perspective, a website needs to have pictures of people, especially human faces to help build a close relationship with their visitors. Why? Because no matter what kind of business you are building, people can feel the warmth when they see human touch in it. Do you want your website to be perceived as cold and bland, or warm and friendly?

That being said, there are slightly different psychological implications to consider before you incorporate any pictures of people for your...

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